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Dr. Jeffrey Christo is an educator, academic researcher, writer, and business analyst from the United States. His educational background includes a BA in History, a Master of Science in Education, and a Ph.D. in Educational Leadership. Dr. Christo specializes in leadership, people development, organizational capacity building, and systems. A lifelong learner, Dr. Christo is also currently a student pursuing further doctoral study in Business Administration. In the business world, Dr. Christo’s areas of interest include organizational improvement, organizational analysis, organizational climate and culture, competitive advantage, real estate, and niche branding.


Kristina Knight is a freelance writer with over 15 years of experience writing on a variety of topics. Kristina’s focus for the last 10 years has been the small business, online marketing and banking sectors; However, she keeps things interesting by writing about her experiences as a foster parent, parenting, and educational issues. Kristina’s work has been featured in, NBC News,, DisasterNewsNetwork and many more publications.

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Bizreport Advisor adheres to strict standards of editorial integrity and avoids the use of third party references. We have strict sourcing guidelines and rely on peer-reviewed, academic research. To ensure the accuracy of articles in Bizreport, you can read more about the editorial process here.

  1. Blog tool, publishing platform and CMS. Accessed December 20, 2022.
  2. Wix. Posted December 31, 2016. Accessed December 20, 2022.
  3. Weebly. Weebly is the easiest way to create a website, store, or blog. Posted December 31, 2015. Accessed December 20, 2022.
  4. Adobe. Buy Adobe Dreamweaver | Website and web design software. Published 2022. Accessed December 20, 2022.
  5. Webflow: create a custom website | No code website builder. Accessed December 20, 2022.
  6. Website design | Best Ecommerce Web Design by Shopify. Shopify. Accessed December 20, 2022.